Black Friday 2025 is already delivering unprecedented discounts on Apple products, largely driven by competitive pricing from third-party retailers rather than Apple itself. While Apple’s official promotion remains a standard gift card offer, Amazon, Best Buy, Walmart, and Target are slashing prices to record lows on AirPods, Apple Watches, iPads, and MacBooks.
Why This Matters
The shift in Black Friday dominance from Apple to other retailers is significant. Apple traditionally relies on brand loyalty, but this year’s deals suggest consumers are more price-sensitive. This is also a clear indication that Apple’s pricing strategy is being challenged by aggressive discounts elsewhere, forcing competitors to adapt or lose market share.
Top Deals Currently Available
As of today, Amazon leads the way with the most aggressive discounts, but other retailers are matching many offers. Here’s a breakdown of standout deals:
- AirPods Pro 3: $219.99 (originally $249)
- Apple iPad 11″ (2025): $274 (originally $349)
- Apple Watch Series 10 (last year’s model): 50% off at Walmart
- AirPods Pro 2 (three-year-old model): 44% off at Walmart
- Apple AirTag: $17.97 (38% off)
- Apple AirPods (non-ANC): $69 (originally $129)
- Apple Watch Series 11: $339 (originally $399)
- MacBook Air (M4): $799 at Amazon and Best Buy
The Trade-Off: Older Models for Deeper Discounts
Walmart is particularly aggressive with discounts on previous-generation Apple products. While you’ll save significantly, you’ll be sacrificing the latest features. For example, last year’s Apple Watch Series 10 with cellular is available at 50% off, offering substantial savings for those willing to compromise on cutting-edge technology.
Beyond Apple: Other Tech Deals
Black Friday isn’t just about Apple. Amazon and other retailers are also offering deep discounts on competing products:
- Sony WH-1000XM5 Headphones: $248 (originally $399)
- Shark AI Robot Vacuum: $249.99 (originally $599)
- Fire TV Stick 4K: $24.99 (originally $49.99)
Staying Updated
Retailers are expected to continue rolling out new deals throughout the holiday season. Prices are subject to change, so frequent checking is recommended. The current trend suggests that this Black Friday will be one of the most competitive yet for Apple products.
In conclusion, Black Friday 2025 offers an exceptional opportunity to purchase Apple devices at record-low prices, but consumers should weigh the trade-offs between savings and the latest technology. Staying informed and checking multiple retailers is key to securing the best possible deals.
